September 25 2009
No Comments written by: tom
I will be giving a talk as part of the “Content is King” day organised by our friends in Media Contact on November 19th. Thankfully people won’t just have to listen to me all day. There are lots of other interesting speakers that I hope will make the day memorable for all those attending.
My talk will be about “Creating Winning Websites” and will focus on sites that make an impact. What they did, how they did it etc. I am sure there will be some room for some shameless plugging of client projects but mostly I will concentrate on the bigger picture…
I am really looking forward to the event - no doubt nerves will play a part as I am sure Jack will ensure that the room is full to bursting point. If anyone has any helpful nuggets of info that they think should make it into my presentation leave a comment below!
September 24 2009
6 Comments written by: tom
We worked with our content management partners Terminal Four a couple of years ago to design the interface of the National Employment Rights Authority website.
The following website of a business providing employment law advice in Ireland was brought to our attention this morning:
This would seem to me to be quite clearly an act of plagiarism. When I suggested to the site owner that perhaps he had copied the design I was told that the two sites were different and that there was no similarity… and after all you couldn’t copyright page layout and images… I suddenly felt a Magritte moment coming on.
The best bit of all was that the designer/developer in question hadn’t even bothered to change the HTML code. There was code in the page referring to the fact that they were mirroring the NERA website and they left in all of the comments from the Terminal 4 content management system e.g.
<!– End T4 - Page Content Template–>
We are going to take this as a compliment I think but I am not sure that the client will be taking the same view!
September 24 2009
No Comments written by: tom
There’s a reason that Seth Godin has a gazillion people reading his blog posts every day and why he has sold millions of copies of his books. Simple. He has good ideas and knows how to communicate them.
His latest offering could (and should) torpedo the slew of “social media, buzz monitoring, twitter writing, facebook page managing” consultancies that are popping up all over the place. Brands in Public provides brands with a one stop shop of content pulled in from numerous sources so companies can see (and manage) what is being said about them onlin through one simple interface.
It seems that the site is geared primarily at the bigger brands out there - Coca Cola, Lego, Guinness etc. Why should the smaller companies of the world be precluded from this? This is surely a service that we (and other agencies) should be providing as a matter of course. We are on the case…
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